Best Deli in Central Ward, Newark

Q: Where are you located?

We are located in Newark, NJ at 16 Irvine Turner Blvd

Mountainous Sandwiches. Zero Compromises.

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Welcome to Big Roc's Deli

Welcome to Big Roc's Deli, Newark's home for authentic New York-style deli sandwiches piled high with house-prepared meats and fresh ingredients. From our signature pastrami to our famous Russian slaw, every sandwich is made with care and served with generous portions. Stop by for a meal that's big on flavor and built without compromise.

New York Deli. Newark Soul.

New York-style deli built from scratch in Newark. Every topping included. Every bite unforgettable.

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Everything Cooked In-House

Pastrami seasoned and smoked on-site. Corned beef cured and baked right here. Every topping free — no asterisks, no upcharges, no exceptions.

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Sink Your Teeth In

Catering and the Food Truck

Bringing Big Roc's to your event — platters, the food truck, and enough sandwich to feed a crowd. Reach out and let's make it happen.

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Visit Us Today

Stop by Big Roc's Deli and discover why locals can't stop talking about our stacked sandwiches, house-made specialties, and friendly service. Whether you're a first-time guest or a regular, there's always something satisfying waiting for you at our Newark deli.

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Explore our menu to find your favorite items and plan your next visit.

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Built in Newark, Piled With Love

Big Roc's opened on Irvine Turner Boulevard in 2022 with one promise: sandwiches so good, so generous, and so honest that people never stop talking about them.

This place has the best quality and size sandwich that I've ever had. The Russian slaw they put on really brings everything together. ALL OF THERE TOPPINGS ARE FREE! This place is really a gem in the neighborhood and everyone should try it. They are really offering something special.

Ronald L.

Amazing corned beef Reuben! Delicious and tender. My only complaint it seemed to be prepared cold because the cheese wasn't melty, but it was so yummy I didn't mind taking some of the meat off and heating it up. I got the mini combo with soup and it was the perfect amount of food for me!

Jessica N.

Rarely do I find a place that hits every mark and leave me with a WOW factor. This family ran eatery is putting its mark and stamp in the deli industry. Very modern setting with a welcome "feel at home" setting. Sandwiches are freshly made and customized to order.

Daniel C.

Had a wonderful lunch at this black owned business today. It’s a very clean establishment. The atmosphere was welcoming to include an arcade game and several table games. The staff provided great service. Above all the sandwiches were delicious and HUGE like Coopers Deli back in 90s.

Aneesah F.